Thought starters: gatekeepers, the spread of Covid-19 and the growth of ecommerce

Coronavirus lockdown and the American elections are dominating the headlines and these are some of the stories that have caught my attention recently.

There were rumours circulating on social media that there was a large story about to land that would seriously damage American presidential candidate Joe Biden’s campaign. Ben Smith reports on how the Donald Trump’s campaign tired and failed to seed the story with the Wall Street Journal and sees it as a strong argument for the continuing role of journalists as gatekeepers:

The media’s control over information, of course, is not as total as it used to be. The people who own printing presses and broadcast towers can’t actually stop you from reading leaked emails or unproven theories about Joe Biden’s knowledge of his son’s business. But what Mr. Benkler’s research showed was that the elite outlets’ ability to set the agenda endured in spite of social media.

England is heading into lockdown after some dangerous procrastination on the part of the government. El Pais’ data visualisations provide a handy review of the imporance of social distancing:

For more coronavirus related visualisations, check out the New York Times’ look at how face masks reduce the spread of the pandemic:

One of the more thoughtful commentators on how to slow the growth of the coronavirus pandemic was sociologist Zeynep Tufekci. As attention moves to the Amercian elections, her analysis on the limitations of election forecasting provides a useful antidote to some of the wilder predictions:

This is where weather and electoral forecasts start to differ. For weather, we have fundamentals — advanced science on how atmospheric dynamics work — and years of detailed, day-by-day, even hour-by-hour data from a vast number of observation stations. For elections, we simply do not have anything near that kind of knowledge or data. While we have some theories on what influences voters, we have no fine-grained understanding of why people vote the way they do, and what polling data we have is relatively sparse.

Benedict Evans looks at some of the implications of recent changes in the retail landscape catalysed by the coronavirus pandemic. These changes aren’t just limited to the retail sector with flow on effects in the shape of our urban landscape and in how brands develop relationships with consumers:

Physical retail itself has been a ‘boiling frog’ for 20 years. Every year ecommerce gets a little bigger and the problem gets a little worse, but the growth in any given year was never big enough for people to panic, and you could always tell yourself that sure, people would buy that other industry’s product online, but not yours. I think we all now understand that anyone will buy anything online, given the right experience, and if your retail model is based on being an end-point to a logistics chain then you have an existential problem. 

For more of Benedict Evans with co-host Toni Cowan-Brown, check out Another Podcast, looking at tech’s impact on society we live in.

I remember fondly trips to Amsterdam’s supermarkets some years ago where conveyor belts would swallow up used packaging, providing consumers with a credit and brands with their packaging for reuse. Trips to Britain’s supermarkets even now feel like a step back with their tendency to wrap everything in plastic and limited attempts to close the loop. It’s no surprise to find UK near the top of the podium when it comes to the use of plastics according to reports in The Guardian:

Music is one of those passions I’ve held close to me through the years. My music collection started as CDs, flirted with MiniDiscs and migrated with time to MP3/AAC/FLAC. The impending demise of Google Play has seen me scrabbling towards Double Twist’s CloudPlayer but I’ve always been fascinated by people’s obsession with vinyl. The format struck me as a retrograde step but there’s a lot to be said for a record’s role as a cherishable artifact in your hand. I enjoyed Adam Gonsalves’ descriptions of the ups and downs of vinyl for the listener:

The vinyl LP is a format based on technology that hasn’t evolved much over the last six decades: in some ways, it’s the audio equivalent of driving a Ford Pilot. Sonically, vinyl has both strengths and weaknesses compared to digital files, just as movie buffs have argued over the pros and cons of 35mm film against 4K digital.

Header image: Mural by Iker Muro in Stratford, London for London Mural Fest

Thought Starters: self driving cars, Brexit and the US elections

Thought Starters provides me with a chance to review and highlight some of the more  interesting research and opinions that I’ve read over the last few weeks. This edition looks at the evolution of self driving cars, the rise and fall of the Gülen movement, the impact of Brexit on the UK economy and the US elections which appear increasingly beyond parody.

A Be Heard Group survey of senior marketers and advertisers points to what some see should be the optimum marketing mix in our current age:
The new marketing mix

As more traditional marketing channels lose some of their lustre (despite the exhortations of the Ad Contrarian), one of the channels gaining ground is influencer marketing. The following figures from The Economist give a guide to what influencers are typically earning across YouTube, Facebook and Instagram:

Average earnings for influenver posts on selected social media platforms

Whilst the US has seen more than its fair share of innovations in virtual reality technology, The Economist points to China as being one of the leaders in its application with real estate and education leading the way:

Virtual reality headset shipments forecast

We’re living in an increasingly visual world with Instagram and Snapchat growing their hold on consumers’ attention. This is reflected in the growing in value of the image sensor market seen in figures compiled by Andreessen Horowitz although one of the interesting conclusions is the declining importance of the camera in a world where smartphones are everywhere:

Cameras in everything, except in cameras

Whilst venture capitalists have seemingly become the cool kids of the financial sector, figures from CB Insights and KPMG International point to VC investments in startups as having declined over the past four quarters:

Venture capital investments into start-ups have declined in the past four quarters.

One area that has seen considerable venture capital investment of late is in technologies around self driving cars. Tesla’s latest demonstration video (albeit in perfect conditions) points to the progress being made despite earlier hiccups. Tesla are apparently looking to charge owners between $8000-$10,000 for the service and it won’t be made available at least initially to owners looking to use it for ridesharing services:

Will Knight looks at Uber’s trial of self driving cars in Pittsburgh, contrasting the experience for passengers with those provided by human drivers and points to the barriers that will need to be overcome before we see more of these services on our streets:

So I catch a ride with a guy named Brian, who drives a beat-up Hyundai Sonata. Brian says he’s seen several automated Ubers around town, but he can’t imagine a ride in them being as good as one with him. Brian then takes a wrong turn and gets completely lost. To be fair, though, he weaves through traffic just as well as a self-driving car. Also, when the map on his phone leads us to a bridge that’s closed for repairs, he simply asks a couple of road workers for directions and then improvises a new route. He’s friendly, too, offering to waive the fare and buy me a beer to make up for the inconvenience. It makes you realize that automated Ubers will offer a very different experience. Fewer wrong turns and overbearing drivers, yes, but also no one to help put your suitcase in the trunk or return a lost iPhone.

China manufacturing sector has often been characterised in the past as a clone shop and Josh Horwitz’s coverage of the copying of the Stikbox Kickstarter campaign suggests that the country hasn’t outgrown this yet.  Keyboardio’s visit to Shenzen in China provides a more sympathetic view of the country pointing to how seemingly any electronic device can be purchased at a knockdown price.

Analysis from the Financial Times points to China as being the source of the greatest share of the world’s merger and acquisition flows:
China dominates M&A flows

Turkish president Recep Tayyip Erdoğan’s crackdown after the attempted coup had me guessing that this was a false flag operation which Erdoğan was using as an opportunity to strengthen his hold on power. Dexter Filkin’s detailed profile of Fethullah Gülen and the Gülen movement suggests that Erdoğan’s claims weren’t simply hot air, although the impact has been to strengthen his hold on power:

The irony of the attempted coup is that Erdoğan has emerged stronger than ever. The popular uprising that stopped the plot was led in many cases by people who disliked Erdoğan only marginally less than they disliked the prospect of a military regime. But the result has been to set up Erdoğan and his party to rule, with nearly absolute authority, for as long as he wants. “Even before the coup attempt, we had concerns that the government and the President were approaching politics and governance in ways that were designed to lock in a competitive advantage—to insure you would have perpetual one-party rule,” the second Western diplomat said.

Like many Britons, I’ve been left trying to digest the impact that the Brexit referendum will have on our lives. Simon Head provides a valuable look at the financial fallout that will follow a hard Brexit that Theresa May is calling for:

It must now embark on a series of marathon negotiations with its EU ex-partners, certain only in the knowledge that the trading regime that will emerge from them may be far less favorable to business located in Britain than the one that exists now. It is hard to imagine a set of circumstances more likely to convince foreign businesses in Britain that they should act on their warnings to leave the country or reduce their presence there, and instead take up residence within the secure  confines of the Single European Market. The British economy and the British people will suffer the consequences.

Immigration proved one of the defining issues of the Brexit referendum. It’s interesting to compare foreign born population with those regions that chose to vote for leaving the European Union (no easy correlation):

Estimated population of the UK

The American elections are inevitably drawing comparisons with the Brexit referendum with the rise of a populist candidate whose campaigning clearly blurs the line between fact and fiction. Evan Osnos provides a look at what the world is likely to be facing should Donald Trump win the presidential election:

Modern Presidents have occasionally been constrained by isolated acts of disobedience by government officials. To confront terrorism, Trump has said, “you have to take out their families,” work on “closing that Internet up in some ways,” and use tactics that are “frankly unthinkable” and “a hell of a lot worse than waterboarding.” General Michael Hayden, a former head of the C.I.A. and of the National Security Agency, predicts that senior officers would refuse to carry out those proposals. “You are required not to follow an unlawful order,” he has said.

One of the key characteristics of US politics over the last 20 years has been growing polarisation between Republican and Democrat supporters.  The media has had more than a hand in this election cycle with research from BuzzFeed pointing to hyperpartisan Facebook pages particularly from the right pushing untrue stories. Sarah Smarsh provides an alternative viewpoint, pointing to traditional media’s lack of sympathy for Trump supporters, compounding their alienation from mainstream politics:

The economic trench between reporter and reported on has never been more hazardous than at this moment of historic wealth disparity, though, when stories focus more often on the stock market than on people who own no stocks. American journalism has been willfully obtuse about the grievances on Main Streets for decades – surely a factor in digging the hole of resentment that Trump’s venom now fills. That the term “populism” has become a pejorative among prominent liberal commentators should give us great pause. A journalism that embodies the plutocracy it’s supposed to critique has failed its watchdog duty and lost the respect of people who call bullshit when they see it.

Research from Raj Chetty, David Cutler and Michael Stepner point to wealth as helping the rich afford more than just the finer things in life. There findings point to the richest 1% of U.S. males living 15 years longer than the poorest 1%:

Life Expectancy versus Household Income

Whilst we’re on the subject of human health, BBC’s The Inquiry podcast looks at the growing mess we’re in with the declining effectiveness of antibiotics – hardly a new story but an important reminder nonetheless. Unfortunately research from the European Medicines Agency points to the indiscriminate use of antibiotics in agriculture as continuing in Europe which will further compound the issue.

Another podcast I’d like to plug is Tyler Cowen’s interview with Vox founder Ezra Klein. Both commentators provide valuable coverage of the world we live in, the former through his blog Marginal Revolution and the latter through podcasts The Weeds (with Sarah Kliff, and Matt Yglesias) and the Ezra Klein Show.

https://soundcloud.com/conversationswithtyler/ezra-klein-politics-media-journalism-bias-identity-vox

The featured image at the top of the page is Silencio by Christian Riffel.