Thought Starters: self driving cars, Brexit and the US elections

Thought Starters provides me with a chance to review and highlight some of the more  interesting research and opinions that I’ve read over the last few weeks. This edition looks at the evolution of self driving cars, the rise and fall of the Gülen movement, the impact of Brexit on the UK economy and the US elections which appear increasingly beyond parody.

A Be Heard Group survey of senior marketers and advertisers points to what some see should be the optimum marketing mix in our current age:
The new marketing mix

As more traditional marketing channels lose some of their lustre (despite the exhortations of the Ad Contrarian), one of the channels gaining ground is influencer marketing. The following figures from The Economist give a guide to what influencers are typically earning across YouTube, Facebook and Instagram:

Average earnings for influenver posts on selected social media platforms

Whilst the US has seen more than its fair share of innovations in virtual reality technology, The Economist points to China as being one of the leaders in its application with real estate and education leading the way:

Virtual reality headset shipments forecast

We’re living in an increasingly visual world with Instagram and Snapchat growing their hold on consumers’ attention. This is reflected in the growing in value of the image sensor market seen in figures compiled by Andreessen Horowitz although one of the interesting conclusions is the declining importance of the camera in a world where smartphones are everywhere:

Cameras in everything, except in cameras

Whilst venture capitalists have seemingly become the cool kids of the financial sector, figures from CB Insights and KPMG International point to VC investments in startups as having declined over the past four quarters:

Venture capital investments into start-ups have declined in the past four quarters.

One area that has seen considerable venture capital investment of late is in technologies around self driving cars. Tesla’s latest demonstration video (albeit in perfect conditions) points to the progress being made despite earlier hiccups. Tesla are apparently looking to charge owners between $8000-$10,000 for the service and it won’t be made available at least initially to owners looking to use it for ridesharing services:

Will Knight looks at Uber’s trial of self driving cars in Pittsburgh, contrasting the experience for passengers with those provided by human drivers and points to the barriers that will need to be overcome before we see more of these services on our streets:

So I catch a ride with a guy named Brian, who drives a beat-up Hyundai Sonata. Brian says he’s seen several automated Ubers around town, but he can’t imagine a ride in them being as good as one with him. Brian then takes a wrong turn and gets completely lost. To be fair, though, he weaves through traffic just as well as a self-driving car. Also, when the map on his phone leads us to a bridge that’s closed for repairs, he simply asks a couple of road workers for directions and then improvises a new route. He’s friendly, too, offering to waive the fare and buy me a beer to make up for the inconvenience. It makes you realize that automated Ubers will offer a very different experience. Fewer wrong turns and overbearing drivers, yes, but also no one to help put your suitcase in the trunk or return a lost iPhone.

China manufacturing sector has often been characterised in the past as a clone shop and Josh Horwitz’s coverage of the copying of the Stikbox Kickstarter campaign suggests that the country hasn’t outgrown this yet.  Keyboardio’s visit to Shenzen in China provides a more sympathetic view of the country pointing to how seemingly any electronic device can be purchased at a knockdown price.

Analysis from the Financial Times points to China as being the source of the greatest share of the world’s merger and acquisition flows:
China dominates M&A flows

Turkish president Recep Tayyip Erdoğan’s crackdown after the attempted coup had me guessing that this was a false flag operation which Erdoğan was using as an opportunity to strengthen his hold on power. Dexter Filkin’s detailed profile of Fethullah Gülen and the Gülen movement suggests that Erdoğan’s claims weren’t simply hot air, although the impact has been to strengthen his hold on power:

The irony of the attempted coup is that Erdoğan has emerged stronger than ever. The popular uprising that stopped the plot was led in many cases by people who disliked Erdoğan only marginally less than they disliked the prospect of a military regime. But the result has been to set up Erdoğan and his party to rule, with nearly absolute authority, for as long as he wants. “Even before the coup attempt, we had concerns that the government and the President were approaching politics and governance in ways that were designed to lock in a competitive advantage—to insure you would have perpetual one-party rule,” the second Western diplomat said.

Like many Britons, I’ve been left trying to digest the impact that the Brexit referendum will have on our lives. Simon Head provides a valuable look at the financial fallout that will follow a hard Brexit that Theresa May is calling for:

It must now embark on a series of marathon negotiations with its EU ex-partners, certain only in the knowledge that the trading regime that will emerge from them may be far less favorable to business located in Britain than the one that exists now. It is hard to imagine a set of circumstances more likely to convince foreign businesses in Britain that they should act on their warnings to leave the country or reduce their presence there, and instead take up residence within the secure  confines of the Single European Market. The British economy and the British people will suffer the consequences.

Immigration proved one of the defining issues of the Brexit referendum. It’s interesting to compare foreign born population with those regions that chose to vote for leaving the European Union (no easy correlation):

Estimated population of the UK

The American elections are inevitably drawing comparisons with the Brexit referendum with the rise of a populist candidate whose campaigning clearly blurs the line between fact and fiction. Evan Osnos provides a look at what the world is likely to be facing should Donald Trump win the presidential election:

Modern Presidents have occasionally been constrained by isolated acts of disobedience by government officials. To confront terrorism, Trump has said, “you have to take out their families,” work on “closing that Internet up in some ways,” and use tactics that are “frankly unthinkable” and “a hell of a lot worse than waterboarding.” General Michael Hayden, a former head of the C.I.A. and of the National Security Agency, predicts that senior officers would refuse to carry out those proposals. “You are required not to follow an unlawful order,” he has said.

One of the key characteristics of US politics over the last 20 years has been growing polarisation between Republican and Democrat supporters.  The media has had more than a hand in this election cycle with research from BuzzFeed pointing to hyperpartisan Facebook pages particularly from the right pushing untrue stories. Sarah Smarsh provides an alternative viewpoint, pointing to traditional media’s lack of sympathy for Trump supporters, compounding their alienation from mainstream politics:

The economic trench between reporter and reported on has never been more hazardous than at this moment of historic wealth disparity, though, when stories focus more often on the stock market than on people who own no stocks. American journalism has been willfully obtuse about the grievances on Main Streets for decades – surely a factor in digging the hole of resentment that Trump’s venom now fills. That the term “populism” has become a pejorative among prominent liberal commentators should give us great pause. A journalism that embodies the plutocracy it’s supposed to critique has failed its watchdog duty and lost the respect of people who call bullshit when they see it.

Research from Raj Chetty, David Cutler and Michael Stepner point to wealth as helping the rich afford more than just the finer things in life. There findings point to the richest 1% of U.S. males living 15 years longer than the poorest 1%:

Life Expectancy versus Household Income

Whilst we’re on the subject of human health, BBC’s The Inquiry podcast looks at the growing mess we’re in with the declining effectiveness of antibiotics – hardly a new story but an important reminder nonetheless. Unfortunately research from the European Medicines Agency points to the indiscriminate use of antibiotics in agriculture as continuing in Europe which will further compound the issue.

Another podcast I’d like to plug is Tyler Cowen’s interview with Vox founder Ezra Klein. Both commentators provide valuable coverage of the world we live in, the former through his blog Marginal Revolution and the latter through podcasts The Weeds (with Sarah Kliff, and Matt Yglesias) and the Ezra Klein Show.

The featured image at the top of the page is Silencio by Christian Riffel.

Thought Starters

A mixed collection of materials looking at societal trends and the impact of technology on the way we live.

The European Commission has released the Sixth Report on Economic, Social and Territorial Cohesion. The title might not roll off the tongue but it provides a broad range of European statistics including health outcomes, the environment, human development, demographics, crime, the economy and education among other things:

Change in Population The Economist has created an index of where the best country to be born is by looking at a range of quality of life indicators. Care to move to Switzerland?

Where to be born

Retale have pulled together an interactive infographic using U.S. Bureau of Labor Statistics data to providers users with the opportunity to see how the activities of different audiences vary by demographic in the US:

Time Survey

JWTIntelligence has pulled together a report looking at changing family structures in the US. Among the trends highlighted is the evolving nature of the nuclear family, growth in solo living, multigenerational and silver families and the rise of friends as part of family type networks:

The Internet of Things has been getting a lot of attention from the technology sector. The Wall Street Journal looks to pour some cold water on things by pointing out the failure to institute common standards as providing devices interacting that aren’t from the same brand:

Without a common software standard, devices will remain locked into what the German industry experts calls “island solutions”– brands that have a portfolio of products that can talk with each other but won’t be compatible with other brands.

The number of apps available to smartphone and tablet consumers keeps on expanding, but the average consumer only users four according to research from Nielsen:

App Usage

The GlobalWebIndex continues to infographics providing a window into global consumers use of digital.  Recent releases have looked at where WhatsApp, Vine and Pinterest are making an impact:

WhatsApp

Zeynep Tufekci gives an impassioned defence of Twitter in its current form, pointing to the advantages of surfacing content by the human flock rather than an algorithm:

I honestly doubt that there is an algorithm in the world that can reliably surface such unexpected content, so well. An algorithm can perhaps surface guaranteed content, but it cannot surface unexpected, diverse and sometimes weird content exactly because of how algorithms work: they know what they already know. Yet, there is a vast amount of judgement and knowledge that is in the heads of Twitter users that the algorithm will inevitably flatten as it works from the data it has: past user behavior and metrics.

As Twitter broadens its offering to partners by integrating ecommerce functionality with consumers’ Twitter stream with the  trialling of a Buy now button. Whilst the trial is relatively limited in scope at this stage, we can presumably expect to see it rolling out more widely soon:

Research from AOL Platforms points to Youtube as having an important role in introducing products and closing the sale when compared to other social media:

Purchase Funnel

Facebook’s quarterly earning figures released in July pointed to the company as doing a good job of growing its revenues. Analysis from Neustar suggests this position may well continue given that Facebook’s network offering is proving a leader in terms of reach efficiency and average cost although its position is trumped by ad exchanges in the quality of its audience:

Cost Index Online Advertising

Facebook is looking to be more sensitive to consumers’ privacy concerns with the  launch of its  Privacy Checkup to help users better manage their privacy settings:

A report from PageFair points to a 69% increase in the number of consumers using adblock software in the US, raising concerns that online media may be increasingly threatened by declining ad revenues.

Adobe recently released its U.S. Mobile Benchmark Report providing a range of charts shedding light on how users and marketers are taking advantage of mobile. Among the interesting statistics is the use of GPS location data and use of beacon technology:

Location Data

Another interesting data point to emerge from the Adobe presentation is the flatlining of tablet’s share of page views. This provides further ammunition to some commentators’ arguments that tablets are getting squeezed between phablets (smartphones with screen size between 5.01 to 6.9 inches diagonally) and PCs:

Tablet vs Mobile Usage

The growing importance of phablets is given further credence by Flurry’s recently released figures which point to growing market share and TECHnalysis Research’s forecast for forecasted sales in the coming years:

Unit Forecast by Sales notebooks desktops tablets smartphones phablets
Unit Forecast by Sales notebooks desktops tablets smartphones phablets

Apple’s launch of the iPhone 6 and 6 Plus is likely to provide a boost to its smartphone marketshare.  Samsung on the other hand is likely to find itself increasingly squeezed between Apple above and a growing array of Chinese based manufacturers (Xiaomi, Lenovo, Huawei, Coolpad etc) at the mid to lower end:

Smartphone Market Share

Amazon’s Fire Phone was released with much fanfare in late July but the fact that it’s now dropped the price by $200 suggests it hasn’t been a winner among consumers.

Putting this all in perspective is Benedict Evans’ valuable blog post looking at Amazon’s failure to post a substantial profit despite its large revenues:

Amazon Revenue vs Income

Evans points to Amazon’s willingness to reinvest any potential profits back into the business. Some of these investments aren’t going to be an immediate success, but others such as the Kindle have enabled Amazon to gain a market leading position:

Amazon Profit Model

Reddit gets strongly criticised by T.C. Sottek following its failure to take action on the release of nude celebrity photos:

Reddit, he wrote, is “not just a company running a website where one can post links and discuss them, but the government of a new type of community.” So, then, what type of government is Reddit? It’s the kind any reasonable person would want to overthrow.

Tim Harford looks at how we can improve our forecasting, pointing to better understanding probabilistic reasoning, working collaboratively and being open minded as key contributors:

Masha Gessen looks at how the Russian population is being squeezed between declining birth rates and falling mortality rates, pointing towards a loss of hope as a key contributor:

If this is true—if Russians are dying for lack of hope, as they seem to be—then the question that is still looking for its researcher is, Why haven’t Russians experienced hope in the last quarter century? Or, more precisely in light of the grim continuity of Russian death, What happened to Russians over the course of the Soviet century that has rendered them incapable of hope?

The featured image at the top of the page is a PARKER by GoddoG and DelwooD in Biarritz and found on GoddoG’s Flickr stream.