Thought Starters: innovation, intellectual capital & circular economy

Thought Starters provides me with a chance to review and highlight the more important or interesting research and opinions that I’ve read over the last week or so. This edition looks at questions over the pace of innovation, the growing portability of intellectual capital, the American presidential nominations and the circular economy among other things, all making for great weekend reading.

David Rotman profiles the work of economist Robert J. Gordon who takes a relatively dim view of the productivity gains over the last ten years. A valuable perspective although one focusing on economic gains doesn’t necessarily encompass other benefits enabled by new technologies and innovations:

Peak innovation

An interesting complement to the Rotman’s article is Prashant Gandhi, Somesh Khanna and Sree Ramaswamy’s review of the levels of digitisation across different parts of the US economy. Information technology inevitably leads the charge but it’s more valuable to look at the laggards where we’re likely to see considerable changes and innovations in the coming years:

How Digitally Advanced is your Sector?

One area that we have seen substantial advances recently is technologies that enable remote teams to more readily collaborate (eg Slack). Samuel Hammond points to a world where intellectual capital is increasingly portable even if immigration barriers mean that this mobility is more virtual than actual:

Consistent with the premature futurism thesis, smart writers have been predicting large and looming social implications from telecommuting and remote work for decades, only to have their visions stymied by some unforeseen technical or psychological barrier. While hiring international freelancers has gotten a lot easier, for many jobs people just prefer face to face contact. Yet we seem to be finally reaching a critical point where video streaming, virtual reality, and collaboration tools are converging to make even the most complex team production viable across borders.

Uber is one of the shining stars of the startup sector with its growth and funding leading many entrepreneurs to pitch their business as ‘Uber for ____’. Farhad Manjoo points out that we should be wary of trying to draw direct parallels between Uber and other business use cases given the particular characteristics the ridesharing:

But Uber’s success was in many ways unique. For one thing, it was attacking a vulnerable market. In many cities, the taxi business was a customer-unfriendly protectionist racket that artificially inflated prices and cared little about customer service. The opportunity for Uber to become a regular part of people’s lives was huge. Many people take cars every day, so hook them once and you have repeat customers. Finally, cars are the second-most-expensive things people buy, and the most frequent thing we do with them is park. That monumental inefficiency left Uber ample room to extract a profit even after undercutting what we now pay for cars.

But how many other markets are there like that? Not many. Some services were used frequently by consumers, but weren’t that valuable — things related to food, for instance, offered low margins. Other businesses funded in low-frequency and low-value areas “were a trap,” Mr. Walk said.

Dan Lyons’ rather humourous account of joining HubSpot provides a valuable antidote to some of the overinflated hubris sometimes associated with startups:

The truth is that we’re selling software that lets companies, most of them small businesses like pool installers and flower shops, sell more stuff. The world of online marketing, where HubSpot operates, though, has a reputation for being kind of grubby. Our customers include people who make a living bombarding people with email offers, or gaming Google’s search algorithm, or figuring out which kind of misleading subject line is most likely to trick someone into opening a message. Online marketing is not quite as sleazy as Internet porn, but it’s not much better either.

A lot of noise has been made about younger consumers fleeing Facebook for the newer social media platforms but comScore data from the US points to the platform maintaining its appeal among millennials – suggest we’d  see teenage audiences telling a rather different story:

Age 18-34 Digital Audience Penetration vs Engagement of Leading Social Networks

Snapchat updated its mobile messaging platform recently providing a richer range of features for users as well as changing its privacy policy which is likely to see a broader array of targeting options for Snapchat advertisers. It’s worth reading Ben Thompson’s piece on Snapchat if you want to take a broader look at how the platform has evolved since its launch in 2011.

Virtual reality is now well and truly out in the open with Oculus Rift now available to the general public. Brian X. Chen’s review of the headset suggests that in its current state, it’s one for the early adopters:

The Rift’s graphics, sound and head tracking, which is the device’s ability to follow where the viewer looks, do feel like something out of science fiction. While the system’s setup is somewhat complex, the smoothness of the graphics and the high-quality design of the headgear make virtual reality feel ready for prime time.

And yet there may be a higher reward for those who wait to buy the Rift.

Soundcloud Go launched on the 29th of March in the US, adding to the list of streaming providers that are offering a subscription service for music consumers. Another route to monetise content might sound great for musicians but Dave Wiskus’ review of the service suggests something much more insidious:

You can slice it, package it, or spin it however you like, but the bare fact is that you’re making money off of songs you aren’t paying for. Worse, you’re doing it while perpetuating an air of exclusivity around the concept of making money. All while you’re pretending to be a friend to the little guy. There’s nothing artist-friendly about this approach.

Sven Skafisk’s overlaying of smartphone sales on top of traditional camera sales illustrates how much mobile phones have come to dominate how the majority of consumers experience photography – click through for the full length chart which really puts things in perspective:

CIPA camera production

The success of Amazon’s Alexa highlights the significant market opportunity for user friendly smart home solutions, which has even led to religious authorities offering advice on its use during Shabbos. What consumers may be less aware of is that in many cases they are buying into a service rather than a piece of hardware with the demise of Revolv leaving consumers in the lurch (although it looks like Nest may be stepping in to address some of these concerns now).

With the release of the Panama Papers, it’s worth revisiting which countries enable financial secrecy. One of the interesting insights to come out of the reports is the relatively limited number of Americans caught up in reports reflecting relatively lax controls in some states. The US falls in third place in the Tax Justice Network’s Financial Secrecy Index.

NPR’s Planet Money (well worth subscribing to their podcast) has looked at the changing structure of employment in the US where you can see changes both in terms of the number of jobs and as percent of the total. No huge surprises but it will be interesting to see how the chart changes as machine learning and artificial intelligence make inroads into white collar professions which have traditionally proven more immune to automation:

The Decline of Farming and the Rise of Everything Else

Another podcast worth recommending is Vox’s The Weeds, providing a valuable window into American politics and policy. A recent episode looks at the tax implications of Donald Trump, Ted Cruz, Hillary Clinton and Bernie Sanders’ policies (from 34:20). One of the interesting conclusions is how comparatively robust both Democratic candidates proposals are compared to the leading Republican candidates despite Clinton and Sanders taking rather different policy approaches:

https://soundcloud.com/panoply/weeds-episode-24

One area where Bernie Sanders and Donald Trump do seem to have something in common is their relatively protectionist approach to trade. Whilst I am all for ensuring employees gets appropriate protection around the world, it could put a real dampener on emerging markets’ economies as Jordan Weissmann points out:

With those last few words, Sanders has effectively written off trade with any country that is not already rich and prosperous—which is simply inhumane.

Encouraging the circular economy is likely to be a more appropriate way of encouraging local employment. Walter R. Stahel profiles this closed loop approach to production which offers benefits in terms of reduced emissions, increasing in employment and reduction in waste:

Closing Loops

As UK fast approaches the Brexit referendum, immigration and the country’s health system lead concerns facing Briton’s – issues not unrelated given the reliance Britain’s NHS has on foreign born staff:

What do you see as the most important issues facing Britain

Potentially allaying the concerns of immigration opponents is research from Mette Foged and Giovanni Peri in Denmark which points to the benefits of immigration, even for the low skilled populations:

Instead of a small negative effect on the local native-born — as most studies in the U.S. tend to find — Foged and Peri found a positive effect. That’s right — low-skilled immigrants actually raised the wages of their less-educated native-born counterparts in the surrounding area. The data followed the native-born workers for a long time, letting the authors confirm that the change was durable.

The featured image is a Nelio mural made for the Marion gallery in Panama.

Thought Starters: the rise of artificial intelligence, a look at YouNow, what’s going on in content marketing and a climate change update

Thought Starters provides me with a chance to look through articles, research and opinion pieces, highlighting interesting trends, developments and changes in the world you and I live in. This edition includes signs of growing interest in artificial intelligence, a profile of the YouNow live streaming service,  a review of the UK’s content marketing sector, a look  at climate change post COP21 and lots more.

Artificial intelligence has been one of those innovations that’s often talked about but rarely seen but there are signs this is beginning to change.  Jack Clark profiles recent developments which provide indicators of the technologies readiness to move out of the laboratory:

AI Learns to Pin the Tail on the Donkey

Another technology that is apparently gaining traction are virtual assistants such as Apple’s Siri, Google Now and Microsoft’s Cortana. MindMeld’s research points to a substantial uptake in usage in the last six months (tipping point?) although as a provider of such services, MindMeld is not exactly a neutral voice:

When did you first start using voice search:commands?

Digital audio landscape  has continued to evolve as we move from an ownership to an increasingly streaming based model. Parviz Parvizi has looked to map out the current landscape (see below) and also suggests where we’re likely to see a blurring of boundaries in the near future as the market continues to evolve:

Digital Audio Landscape

I’ve been an avid follower of the Tumblr platform for some years, with the service fitting very much into a space which users broadcast their identity and interests. It will be interesting to see whether the platform’s launch of messaging provides a catalyst for communities of interest among strangers:

Unlike Facebook Messenger or services like WhatsApp, Karp says this is a tool for connecting people who actually don’t know each other in the real world. They may have the same interests and often reblog each other’s work, but have never met in real life.

Ofcom recently released its annual International Communications Market Report,  providing a valuable collection of media and communication statistics. Statistics typically cover UK, France, Germany, Italy, USA, Japan, Australia and Spain , but also include Sweden, Poland, Singapore, South Korea, Brazil, Russia, India, China and Nigeria for some data sets:

Checking smartphone at the start of the day

Amanda Hess profiles rapidly emerging livestreaming platform YouNow which is apparently making an impression on teenage audiences:

“…on YouNow, you don’t see what the broadcaster sees—you see the broadcaster himself. You click into a stream and stare into his eyes. YouNow’s camera is always set, by default, to selfie mode. The whole site is designed to create personalities and foster fandoms around them.

Consumers are spending more time in app on their mobile phone. Unfortunately for retailers this doesn’t mean that developing an app is necessarily the road to success, with comScore research from the US pointing to 51% of users having three or less retail apps. That doesn’t leave much space for an app from your local craft beer emporium:

How many mobile retail apps do you currently have on your smartphone

Content marketing is definitely having its moment in the sun with organisations seeing it as a valuable means of getting their story across to consumers and organisations. Unfortunately this also means that it’s harder to get yourself noticed in an increasingly crowded field. The Content Marketing Institute has released its report looking at what British brands are doing to get themselves noticed:

China was seen by many international brands as the land of opportunity driven by strong economic growth and a population seemingly infatuated with international brands. Angela Doland’s profile of China now suggests the honeymoon might now be over as as competition increases and the economy slows, but the sheer size of the market means that it’s still very hard to ignore:

By 2030, 66% of the world’s middle class will be in Asia, according to Brookings Institution calculations. Only 21% will be in North America and Europe combined. “From a marketing perspective, that statistic tells the whole story of what the challenge is,” Mr. Dumont said. “Asia is the future, and with the world’s largest middle class, China is at the center of it.”

China’s slowing down economy is also having a substantial flow-on effect on global commodity prices, the majority of which now down on where they were a year ago:

Commodity Carnage

Another field apparently in decline is the American middle class. Pew Research Center’s research points to a growing polarisation in household income levels:

Share of adults living in middle-income households is falling

Brad Plumer’s analysis of the recent climate change conference in Paris suggests that it will be some years before we really get an indication on whether it was a success on addressing the issue of global warming.  What is reassuring is seeing research pointing to a reduction in CO2 emissions driven by a fall in the emissions intensity of GDP and a drop in China’s CO2 emissions attributed to a drop in coal consumption. This is a trend we’ll need to see continue if we’re to see the rise in global temperature come down to manageable levels:

Global CO2 emissions from fossil-fuel use and industry since 1990 and emissions intensity CO2/GDP

London’s skyline has seen a lot of changes over the last 10 years as the City of London Corporation has liberalised height restrictions in the City. Oliver Wainwright and Monica Ulmanu’s review of the recent and proposed changes and the article’s accompanying visualisations are well worth reading if you have more than a passing interest in London’s architecture and urban landscape:

All lines lead to St Paul’s

As the process of gentrification continues in the heart of many of the world’s great cities, Jordan Fraade considers whether we’re likely to see the suburbs get the same cultural treatment as areas like Brooklyn and Hackney:

Despite all that ink spilled about repurposed lofts and bike lanes, it’s quite likely that if you’re scraping by as a graphic designer, writer or even nonprofit employee in a big city, you’re going to end up in the ‘burbs after all. What does that mean for our suburbs? Will millennials remake them in their image? Is America destined to become a country of “Hipsturbia?”

The featured image is a Farid Rueda mural in Uruapan, Mexico published in StreetArtNews.

Thought Starters: children’s media use, app streaming, Dribbbilisation and privacy

OLYMPUS DIGITAL CAMERA

The following is a look through articles, research and opinion pieces highlighting interesting trends, developments and changes in the world you and I live in, with an emphasis on technology.

Ofcom released Children and Parents: Media Use and Attitudes Report this month which provides a detailed look at the media consumption and device usage of children and teenagers in the UK. Among the interesting statistics are changes in the social media usage and inevitably high penetration of smartphones:

Main social media site used by children

Consumers movement from a browser to an increasingly app based interactive experience poses a significant threat to Google’s business model where the majority of income continues to come from search.  Among the ways that Google is looking to address this threat is the deeper indexing of content from apps and the launching of app streaming smoothing the transition from search to app usage.  You can see an example of it in action below with a search for a hotel in Chicago leading to the Hotel Tonight Android app below:

Google App Streaming

A further indication of the growing importance of mobile can be seen in the growing share mobile is taking of ecommerce revenues in the US according to figures from comScore:

Mobile commerce as share of total ecommerce revenues

An interesting companion piece to comScore’s forecast are figures from the Wall Street Journal which point to a decline in retail space per capita in the US which is no doubt fueled by growing ecommerce sales:

Retail space decline

WeChat provides an interesting case study in how we might see the mobile ecosystem developing in the West with mobile messaging becoming a hub for an increasingly diverse range of services. Edith Yeung profiles some of the different services currently offered in China – we’re beginning to see this with Facebook Messenger’s expansion of functionality and there’ll no doubt be plenty more to come in the near future.

Paul Adams criticises many designers for paying too much attention to aesthetics and not enough attention to purpose in what he describes as the Dribbbilisation of Design (referencing design showcase site Dribbble).  Adams argues that designers need to give greater consideration to outcomes, structure and interaction, particularly as we move to an environment where interactive design permeates everything:
The Dribbblisation of Design

Tony Aube points to the move to an increasingly messaging based world driven by artificial intelligence as making the traditional model of visual user interfaces irrelevant:

“What I do believe, however, is that these new technologies are going to fundamentally change how we approach design. This is necessary to understand for those planning to have a career in tech. In a future where computers can see, talk, listen and reply to you, what good are your awesome pixel-perfect Sketch skills going to be?

Let this be fair warning against complacency. As UI designers, we have a tendency to presume a UI is the solution to every new design problem. If anything, the AI revolution will force us to reset our presumption on what it means to design for interaction. It will push us to leave our comfort zone and look at the bigger picture, bringing our focus on the design of the experience rather than the actual screen. And that is an exciting future for designers.”

Benedict Evans reviews the competition for control of the television which he characterises as a ultimately a sideshow to the broader battles for the PC and more recently the smartphone and tablet:

“Games consoles’ closed ecosystem delivered huge innovation in games, but not in much else. The web’s open, permissionless innovation beat the closed, top-down visions of interactive TV and the information superhighway. The more abstracted, simplified and closed UX model of smartphones and especially iOS helps to take them to a much broader audience than the PC could reach, and the relative safety of installing an app due to that ‘closed’ aspect enables billions of installs and a new route to market for video. It’s not that open or closed win, but that you need the right kind of open in the right place.”

GroupM has released its forecast for the UK media sector, with a continuation in the trend of decline in print advertising and robust growth from television and interactive advertising:

Media Spend Forecast

The Flexport blog looks at the overinvestment in freight shipping capacity where the impact has been compounded by a decline in Chinese exports leading to some unintended consequences:

“It costs $300 to move a 40-foot container from Rotterdam to Shanghai, which is barely enough to cover the cost of fuel, handling, and Suez Canal fees. Here’s some more context. Let’s say that you want to travel for a year; it’s cheaper to put your personal belongings in a shipping container as it sails around the world than to keep it at a local mini-storage facility.”

Germany has long been a manufacturing powerhouse (see below). What The Economist asks is whether the country can adapt to an environment where a greater share of the value added comes from outside the traditional domains of designing and assembling goods:

Manufacturing as percentage of GDP

Turkey’s recent shooting down of a Russian air force plane has raised serious concerns about a further escalation of the conflict in Syria. Liam Denning argues the conflict reflects the increasingly embattled position Russia faces as oil prices decline (I wouldn’t paint Turkey’s role as necessarily benevolent given its support for anti Kurdish forces in Syria):

“Two things flow from this. First, Syria may represent just one front in a many sided struggle by resource-dependent countries such as Russia to maintain their position in oil and gas markets that suddenly look more like actual competitive markets than they did just a few years ago as new supply has entered the scene. That, rather than a Turkish border dispute, is the central geopolitical drama affecting energy.”

We’re seeing privacy at the centre of debates around online advertising and state surveillance but Greg Ferenstein explains that the concept of privacy is a relatively new one. He explores the emergence of privacy and looks at how we’re likely to see it further evolve in years to come:

The History of Privacy

The Economist has produced a valuable interactive infographic (it’s worth visiting The Economist for the interactive version) allowing viewers to examine which countries are doing a better job of empowering women in the workplace. Britain seemingly doesn’t do well in any of the measures:

The glass-ceiling index

The US is often characterised as deeply religious which has an inevitable impact on national and ultimately international politics. Given this, it’s interesting to see Pew Research Center’s latest recent research into religion and faith pointing to the country becoming more secular:

How the U.S. public became less religious

The featured image is Pistache, Bleu Gris et Noir by eko.

Thought Starters: decacorns, the iPad Pro opportunity and the implications of CRISPR

The following is a look through articles, research and opinion pieces highlighting interesting trends, developments and changes in the world you and I live in, with an emphasis on technology.

CB Insights profiles the growing valuations of the “decacorns” (private companies valued at over $10bn). Fidelity’s recent markdown of investments in Dropbox and Snapchat could be simply related to these companies’ specific circumstances or potential sign of a market correction:

Deals to Top Private Company Unicorns Valued at Over $10bn

Apple’s hoping that the release of the iPad Pro will give its tablet offering a much needed boost and the product’s performance mean that the iPad will be seen increasingly as a device to create as well as consume as John Gruber comments:

“We’ve now reached an inflection point. The new MacBook is slower, gets worse battery life, and even its cheapest configuration costs $200 morethan the top-of-the-line iPad Pro. The iPad Pro is more powerful, cheaper, has a better display, and gets better battery life. It’s not a clear cut-and-dry win — MacBooks still have more RAM (the iPad Pro, in all configurations, has 4 GB of RAM, although Apple still isn’t publishing this information — MacBook Pros have either 8 or 16 GB), are expandable, and offer far more storage. But at a fundamental level — CPU speed, GPU speed, quality of the display, quality of the sound output, and overall responsiveness of interface — the iPad Pro is a better computer than a MacBook or MacBook Air, and a worthy rival to the far more expensive MacBook Pros.”

One of the trends driving growth in a new range of startups is the shift to smartphones which is profiled in these global figures from Creative Strategies:

Percentage of time spent by device

90% of the time consumers spend on smartphones is spent in apps according to Flurry figures with Facebook, Google and Apple dominating in terms of the reach of their apps according to comScore figures:

Top 15 Smartphone Apps

Britney Summit-Gil looks at how the internet has enabled consumers to be better informed on a whole host of issues, but has lagged when it comes to understanding their own communities:

Internet users say digital tech makes them better informed than 5 years ago

Online advertising has been criticised for providing metrics that fail to reflect audience exposure.  Seb Joseph explores The Economist’s move to offer attention metrics which will better reflect consumers’ actual exposure to advertising:

“Working with analytics partners Chartbeat and Moat Analytics, The Economist tracks active time view – only counting a view when an ad is in view and the reader is actively engaged, i.e typing or scrolling up and down the page. Only those impressions that generate over 5 seconds of active view time will count towards the attention buy.”

Before brands throw all their media budget behind these new online advertising opportunities, it’s worth considering GroupM research which points to television’s lead in generating short to medium term sales (bearing in mind the research was commissioned by TV marketing body Thinkbox):

“GroupM found that media account for on average 39% of sales in the short to medium term (within three months of a campaign finishing); 33% of these media-driven sales are from TV advertising, more than any other communication channel. Paid-for online search created 22%, online display 12%, affiliates 10%, print 8%, direct mail 8%, radio 3% and outdoor 1%.”

Online media also needs to contend with declines in referral traffic from Facebook according to a report from Matthew Ingram. It’s far from clear  whether this is a result of a content glut or Facebook dialing back traffic but it does highlight how vulnerable mainstream content providers are to changes by Facebook and other intermediaries:

“The other nagging fear for media companies is that Facebook is essentially engaging in a large-scale bait and switch, by encouraging them to host all of their output on its platform, but then gradually turning off the traffic tap so that their reach declines. At that point, the social network can recommend a number of ways to boost the reach again—including by paying for promoted posts and other forms of advertising. Facebook would no doubt protest that it is doing nothing of the kind, but the fear remains.”

Michael Specter profiles the growing opportunities to manipulate our DNA with CRISPR/Cas system whilst Erik Parens chooses to explore the ethical implications of gene editing:

‘That seemingly simple question takes us to the heart of a deep tension that decent parents have felt for a very long time, but that will become ever more intense if a technology such as CRISPR-Cas9 is in fact safe and effective. I refer here to the tension between the ethical obligation of parents to accept their children as they are, and their ethical obligation to shape them.”

Rising wages in China mean that the country is facing growing competition for the title of factory to the world with Mexico also benefiting from its close proximity to the US according to a report from Ana Campoy:

Productivity Adjusted Labour Rates

UNHCR figures put the sheer scale of Europe’s refugee crisis in perspective, with the problem unlikely to abate given conflict in Syria and Afghanistan:

Migrant arrivals via the Mediterranean

If you find yourself in London over the next month, I’d strongly recommend checking out Ragnar Kjartansson’s The Visitors exhibition at the Brewer Street Car Park. A wonderful respite from the increasingly frenetic activity of central London in Christmas shopping mode.

The featured image is a Jessie and Katey mural on Ahui Street in Hawaii for the POW WOW festival.

Thought Starters: potential for micropayments, notifications and a closer look at WeWork

The following is a look through articles, infographics and opinion pieces highlighting interesting trends, developments and changes in the world you and I live in, with an emphasis on technology.

As the online media sector grapples with the impact of ad blockers on their business model, we’re likely to see growing interest in micropayments. Frédéric Filloux profiles Dutch platform Blendle and how their business model takes a collaborative approach with media operators:

“Blendle benefits from exceptionally favorable trade winds. The traditional advertising model is crumbling under the pressure of programmatic buying and of the pervasiveness of adblockers. In addition, Blendle also takes advantage of limitations in paywall models that mostly target the heavy, affluent users segment, but exclude the younger audiences that are Blendle’s main target (today two-third of Blendle users are under 35). From the legacy media perspective, this makes the paid-by-the-article system more attractive than ever.”

Figures from comScore in the US point to mobile and tablet app usage following the power law with a few apps monopolising consumers’ attention:Time spent per app

John Borthwick profiles the role of notifications as the smartphone becomes the centre of our digital lives:

“Right now we are witnessing another round of unbundling as the notification screen becomes the primary interface for mobile computing. It’s easy to get fixated with notifications as a feature — they are a feature for an app. But they are also part of this broader unbundling cycle and they are part of an architectural shift from pull to a push. It’s an interesting time.”

Steve Cheney looks at how Apple has used its expertise in microchips to carve out a competitive advantage in smartphones with potential to do the same in other market categories.

WeWork is positioning itself more as disruptive tech startup rather than traditional property company as a means of buttressing its market valuation. Nitasha Tiku takes a closer look and asks whether the company is really that different from more traditional commercial property providers:

“These slides show how easy it is to create a good-looking growth curve — not just for WeWork, but for all of its peers in the current tech climate. “You put together a model. It spits out whatever it spits out based on the inputs,” Sussman told BuzzFeed News. “I always say, ‘If you gave David Copperfield or Harry Potter Microsoft Excel, they could do even more amazing magic.’” The basis for WeWork’s five-year forecasts, he said, all rests on its assumptions. “Key metrics like membership growth, pricing, and square footage leased drive the whole model. Change those inputs and everything changes.” Input in, pivot out.”

On the topic of startups and their respective valuations, the following slide provides an interesting look at how Slack is miles ahead in terms of the value of each customer according to L2:

Valuations per user

Having grown up (at least initially) with the printed word, it’s fascinating to see the growth of YouTube as an information channel for the under 55s according to Ofcom research:

Sources used when looking for information online

The Pew Research Center has released figures looking at how social media usage has changed over the last 10 years. No great revelations but an interesting window into how usage has grown and how it does (or doesn’t) vary by age, gender, education and income:

Social Media vs Income

Corporate taxation (or the lack thereof) continues to pop up in the headlines with Facebook apparently paying out just £4,327 in tax UK despite giving out £35m in staff bonuses according to a Guardian report. Among the tricks of the trade are the use of offshore shore bases which The Economist highlights with FDI inflows:

FDI inflows as percentage of GDP

Using figures from the American Community Survey, the United States Census Bureau points to women overtaking men in having a bachelor degree or higher in the US (although pay equity looks much further off):

Comparison of Gender vs Tertiary Qualification in US

Whilst Britain’s role in Europe may be in question with talk of Brexit, English becomes increasingly dominant among languages taught in primary schools in the European Union according to the Pew Research Center:

Growing dominance of English language in Europe

The featured image is Dark Perimeter / Basic Primary Shapes by the Argentinian artist Elian Chali for Nuit Blanche in Brussels and published in StreetArtNews.

Thought Starters: Facebook keeps on developing, augmented reality and a declining Saudi Arabia

The following is a look through articles, infographics and opinion pieces highlighting interesting trends, developments and changes in the world you and I live in, with an emphasis on technology:

As mentioned in the last Thought Starters column, ad blockers pose a serious challenge to the online media industry which has traditionally relied on giving away content in return for providing eyeballs for online advertising. Ben Bajarin puts the case for native advertising and sponsored content as a potential panacea for the industry’s problems.

Whilst the media industry’s confidence has taken something of hit with all the talk of ad blockers, at least comScore’s figures from the US point to a growing appetite for content online driven by growth in mobile consumption:

Average Monthy Audience Across Digital Mobile and Desktop

Quartz profiles research by Helani Galpaya into consumers’ use of internet in the developing world. Among the findings are a considerable proportion of users didn’t see access to Facebook as being part of the internet and the inevitable disparity between the revenues Facebook receives from developed and developing world consumers:

Internet users and Facebook users per 100 people

Speaking of Facebook, the social network has been busy. October has seen the launch of the brand awareness optimization tool enabling marketers to understand audiences that have spent more time watching campaigns on Facebook, providing a more nuanced view than simply counting Likes.  Facebook has also expanded what consumers can do with their profiles which includes using animated GIFs for their profile photos, allowing people to be a little more expressive with how they present themselves:

Gil Dibner’s quarterly roundup of the European venture capital sector provides a valuable look at where money is going in the region’s startup sector:

Andreessen Horowitz General Partner and WealthFront co founder Jeff Jordan looks at why startups need to singlemindedly focus on growth if they’re to succeed and need to quickly adjust course when growth stalls:

Why? Because the unexpected slowing of growth in a “growth” business presents an existential risk to the company. Growth rates over a company’s history tend to move only one way over time (down); even in hypergrowth companies, growth rates tend to fall to earth … which is why I’ve referred to this effect as “gravity.”

Once gravity takes hold, it’s very hard to reaccelerate the growth of the business. Slowing growth portends a strong possibility that the company will never again experience prior levels of growth going forward.

The last ten years has seen a lot of talk about the experience economy as consumers look to define themselves increasingly by what they do (rather than what they own). This presents a real opportunity for a platform that could bring the right events to consumers’ attention but Hugh Malkin provides a valuable look at why this problem hasn’t been ‘solved’ yet.

Norman Chan’s coverage of the Oculus Connect 2 conference provides a valuable window into developments in the virtual reality sector. Oculus’ Medium platform was among the more mesmerising developments that caught my attention:

A recent holiday where I ran out of reading material had me temporarily reassessing whether a Kindle would be a smart purchase. Given my own thoughts, it was interesting to read Craig Mod’s review of his own digital reading habits which are seeing no shortage of articles being read on mobile devices but a disenchantment with digital books:

As our hardware has grown more powerful and our screens more capable, our book-reading software has largely stagnated

Saudi Arabia presents an interesting case study of the resource curse where an abundance of natural resources delays the need to address structural problems within society. Nafeez Ahmed points out that Saudis won’t be able to put their head in the sand for too much longer as its oil exports fail to keep up with its expanding population:

Like many of its neighbours, such deep-rooted structural realities mean that Saudi Arabia is indeed on the brink of protracted state failure, a process likely to take-off in the next few years, becoming truly obvious well within a decade.

Urban sprawl typically leads to growing dependence on the car but think tank Sustainable Prosperity point out some of the other costs associated with less compact urban forms:

Urban vs Suburban

It was disheartening to hear about the mass shooting at a community college in Roseburg, Oregon. Unfortunately Google Trends results point to Americans’ limited attention span when it comes to the issue of guns and gun control (at least until the next tragic shooting):

Relative Google search interest in recent mass shootings

The AOI World Illustration Awards exhibition is on at Somerset House. Among the pieces that caught my eye were Oliver Kugler’s portraits of Syrian Refugees in Iraqi Kurdistan. Beautiful work and very topical:

Issa

The featured image is Legacy by Alexey Luka for the Cibus in Fabula project in Milan.